Social Media | Optimizing influence 

Life is precious that in our lifetime, we are gifted with influence and one of the avenues of our influence is on social media. In social media alone, over 32% of the total Philippine population in 2015 are involved and most of them are on Facebook.


With that in mind, whatever we communicate in our social media platforms (Facebook, tweeter, Instagram and etc.) brings a certain degree of influence and bearing. Come to think of it, How are we going to effectively use our social media platforms? How are we going to make a difference through these things ? Here are some principles we can consider in making greater impact in your social media sites:

1. Identify your values

What we post intentionally or unintentionally may communicate or miscommunicate what you value. Identifying what we value helps us have a clear judgement on what we consistently pound to the public.

Let the people know what is valuable, so innate in you and close to your heart and share them to the world.

2. Personal Mission Statement 

Once you have identified your core values, now, comes your sense of purpose that enables you to a have missional life, so what’s your personal mission statement? If you haven’t have one, now is the best time to reflect, whether it may be for this season or longterm.

Be missional and be intentional, whether it may be inspiring others through photos and encouraging and uplifting others through words. What’s your advocacy? Where do you think God is placing your purpose in the puzzle of a global picture?

3. Communicate consistently what you value. 

There is power in consistency, If you’re a person who aspires to bring encouragement to people through social media or whatever endeavor it may be, then, consistently communicates it. Over-communicating the same message in different ways enables readers and followers to actually grasp deeply what you want to say. Make it to a point that they would eagerly look forward for your next post.

4. Filter what you post.

Embracing what you value will be your ultimate guide in filtering your messages. Filtering is necessary to check whether what we are about to communicate is align to our values.

I had my share of irresponsible postings that completely miscommunicated in million ways just by a single picture or a sentence.

In my journey towards living a life with purpose, and reaching the next generation. God showed me that I am a steward of my social media influence as well. To bring the same message of Hope that He gives me, share his faithfulness and plant the seed of his power through the readers and social media followers.

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